High-Level Portfolio

Here’s a sampling of my writing and design collaboration. Since I’ve often worked on authenticated content, there is more I can share privately; please send me a note if you’re interested.

Anthem, Inc.: Currently, I manage a team of 12 content strategists who work on public and authenticated areas of anthem.com.

FIL Switzerland, English version
Fidelity Continental Europe: Content strategy lead on the redesign of 20 sites in 15 languages; evangelized content strategy and initiated the brand voice and editorial style guide. Go to the FIL Switzerland site
TPS
Total Performance Sports: Created personas and sitemap; migrated, edited, and wrote content for initial launch. A labor of love for my gym! Go to the TPS site
TaxBrackets
Fidelity.com Taxes section: We took a lot of complex, unfocused information and made it relatable and useful for customers. Go to the Fidelity Tax Brackets page
EstatePlanning
Fidelity.com Estate Planning: Another case of auditing and refreshing content as part of a CMS migration. Go to the Fidelity Estate Planning page
LMBrochure
Liberty Mutual Auto Welcome Brochure: I’m now 100% web, but I’ve done print, too. Plus it’s incredibly important that they talk to each other within an organization! See the full welcome brochure PDF
SCM
SCMExpert and Financials Expert: I spent a year doing developmental editing on highly technical articles about troubleshooting SAP systems. Go to the SCMExpert site to get an idea of what they were like or contact me for specific examples.

You’ve made it to the bottom of my portfolio, thank you! From here, you can: